Statement from VisitPITTSBURGH Congratulating Governor Shapiro on Pennsylvania’s New Tourism Brand

PITTSBURGH – Jerad Bachar, President & CEO of VisitPITTSBURGH, today released the following statement surrounding Pennsylvania's new tourism brand.

"On behalf of VisitPITTSBURGH, I would like to extend my sincere congratulations to Governor Josh Shapiro and his Administration on the launch of a new tourism brand – the Great American Getaway – for the Commonwealth.

We applaud Governor Shapiro for his vision, leadership and commitment to raising the profile of the travel and tourism industry in Pennsylvania. The Great American Getaway celebrates our state’s rich history, while showcasing the diverse and vibrant attractions that Pennsylvania has to offer—including the authentic experiences found right here in Pittsburgh. This exciting new global brand will undoubtedly enhance our state’s reputation as a premier travel destination—and just in time for peak travel season.

I look forward to continuing our collaboration with the Governor’s Office and the Department of Community and Economic Development to promote our region’s unique cultural, historical and recreational experiences to travelers worldwide.”